<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>GTM Brain Blog</title><link>https://gtm-brain.ai/blog</link><description>Notes and guides on GTM engineering.</description><item><title>You can build the pipeline. Here&#39;s how to decide what it should do.</title><link>https://gtm-brain.ai/blog/gtm-decisions-before-you-build</link><guid>https://gtm-brain.ai/blog/gtm-decisions-before-you-build</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>A GTM engineering method for builders: settle the ICP, the evidence, the unit economics and the playbook gates before you build, with a fictional worked example.</description></item><item><title>One brain per client: running GTM delivery on an open-source base</title><link>https://gtm-brain.ai/blog/one-brain-per-client</link><guid>https://gtm-brain.ai/blog/one-brain-per-client</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>A method for GTM agencies and GTM engineering firms: one brain per client, linked project folders, reusable skills, clean handover, and a bounded pilot first.</description></item><item><title>Your agent forgets who you sell to</title><link>https://gtm-brain.ai/blog/your-agent-forgets-who-you-sell-to</link><guid>https://gtm-brain.ai/blog/your-agent-forgets-who-you-sell-to</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>Why your ICP, lists and decisions drift across CRM, enrichment, outreach and AI chats, why AI agent memory is not a GTM record, and what a durable one needs.</description></item></channel></rss>